Deck · 2026
Operational
Intelligence
for Scaling
Organizations.

We close the execution gap between decisions and outcomes — giving operations leaders the structured visibility to build, audit, and automate with confidence.

Founder
Samuel Iso
Connect
linkedin.com/in/sam-iso
Contact
sam@techassembly.io
Scroll
The Problem02 / 17
The Execution Gap
"I can't see
what's happening."

Every operations leader we meet says this eventually. Work happens. Decisions get made. But the trail goes cold.

The company grows. The chaos grows faster. This is the execution gap.

Signal lost
Meetings end → action items scatter into WhatsApp
Visibility gap
Approvals live in DMs. External partners operate without oversight.
AI on chaos
AI is layered on top of messy operations — amplifying the noise, not the signal.
Result
The founder becomes the system. Bottlenecked. Exhausted.
The Cost03 / 17
What breaks
The cost of
invisible
operations.

Growth without structure doesn't stall — it drains. Continuously.

What Breaks
What It Costs
Decisions
Delayed by days. Escalated to the wrong person.
Execution
Inconsistent across branches, teams, locations.
Compliance
Audit trails don't exist. Regulators ask questions you can't answer.
AI Experiments
Expensive. Built on fragmented data. Results don't scale.
People
The founder becomes the system. Bottlenecked. Exhausted.
Growth without structure leaks.
The Missing Layer04 / 17
Layer
Operational
Truth
What's missing
Most companies
digitize tasks.
Very few digitize
operational truth.

Before AI. Before automation. Before scale — operations must be:

S
Structured — work doesn't live in people's heads
O
Observable — leaders see execution in real time
R
Role-explicit — ownership is clear
Σ
Signal-driven — AI works on reality, not chat noise
This is the layer that doesn't exist — until now.
The Product05 / 17
Input
Step
Output
Signal
Live
Signal
Operational Intelligence Layer
Every workflow.
Every step.
Every signal. Live.

We convert workflows into structured execution maps. Every input, every step, every output generates a live signal.

The Old Way
Workflows in people's heads
With TechAssembly
Structured execution maps
Decisions in DMs and chats
Live operational signals
External partners have no visibility
Shared links, clear handoffs
AI on top of messy ops
AI on structured reality
Dashboards show outcomes, not causes
Full audit trail: who, what, when, why, how
Not a task manager Not documentation Not a generic AI wrapper
AI Inside TechAssembly06 / 17
AI-Native Operations
AI Inside
TechAssembly
AI that works on operational truth, not isolated prompts.

Unlike generic AI assistants, TechAssembly gives AI structured organisational context so it can understand work, people, approvals and operational history before responding.

🧠
Operational Assistant Answer questions using organisation data. “Which approvals are overdue?” “What happened in Branch B yesterday?”
⚡
Workflow Automation Trigger workflows from natural language. Create tasks, approvals, follow-ups and assignments automatically.
📝
Content & Form Generation Generate forms. Create workflows. Produce operational documents and reports.
📊
Operational Intelligence Detect bottlenecks. Recommend next actions. Summarise operational events.
🔍
Semantic Search Search customers, products, requests and events using natural language.
🏢
Organisation-aware AI Unlike public AI tools, every response understands: workspace, branch, role, permissions, workflow, operational history. AI becomes reliable because it works on structured operational data.
Live Signals07 / 17
Not vanity dashboards
Most tools show you
what happened.
We show you
what's happening.

Signals answer the questions that matter right now:

What requests entered the system?
Who owns them?
What is delayed?
Where is leakage occurring?
Who approved what, and when?
Leaders
See the whole picture
Full operational truth across all workflows, teams, and branches.
Internal Teams
See their work
Task ownership, status, and handoffs — with full context.
External Partners
See their piece
Shared links. Clear handoffs. No friction.
This is operational truth.
Who We Serve08 / 17
Primary Economic Buyer
COO
Head of Operations
Organizations with 20–500 staff
They Feel
Lack of visibility
Execution inconsistency
Escalation delays
AI pressure from leadership
Audit and compliance stress
Where This Matters Most
ManufacturingMulti-step workflows, physical consequences of failure.
Logistics & DistributionExternal actors, handoff complexity at every node.
Multi-location RetailConsistency across branches is an operational problem.
Fintech OperationsCompliance pressure, audit exposure, regulatory scrutiny.
Field ServicesCoordination across distance. The handoff problem at scale.
Sector doesn't matter. Operational complexity does.
Market Opportunity09 / 17
SOM Target
$4.8M
5yr ARR
TAM $7–12B
SAM $700M–1B
Market Sizing
A large, real,
bottom-up market.
TAM — Nigeria & Africa
$500M – $1B
41M Nigerian MSMEs. ~400K have smartphone/PC access + operational pain. 2–4M addressable across Anglophone Africa.
T
SAM — Lagos + Abuja Beachhead
~$100M
Multi-outlet retail, inventory-heavy SMEs, logistics, clinics. 20K–40K businesses with strong enough pain to pay ₦20K–₦200K/month.
S
SOM — 5-Year Target
$3M – $4.8M ARR
Nigeria → Ghana → Kenya. 5,000 paying workspaces at avg $80/mo. Stretch: $10M ARR → Series A ready.
S
Why Now10 / 17
Market Timing
The market
shifted.

Four forces converged to make operational infrastructure not just valuable — but urgent.

AI Pressure
Forces operational discipline. AI on chaos is expensive and unreliable.
Regulation
Compliance demands audit trails. Regulators ask harder questions now.
Remote Teams
Coordination complexity explodes. Visibility collapses across distance.
Market Fatigue
Shallow automation tools don't deliver. Operators want real structure.
This is the moment to build foundations.
Go-to-Market10b / 20
Real-World Validation
We don't sell
theory.
We sell what
we use.

Our founder operates a live retail outlet in Lagos Computer Village — 504 Yard — to validate every feature before it ships.

Phase 1 — Now
504 Yard Test Lab
Computer Village, Lagos. Multi-SKU electronics retail. Real stock-outs, real WhatsApp orders, real staff coordination. Every workflow is battle-tested here first.
Phase 2 — Q4 2026
Alaba & Tejuosho Networks
Expand to multi-shop owners in Lagos's largest trading hubs. Referral-driven. Case-study-led. Target: 100 paying workspaces.
Phase 3 — 2027
Ghana & Kenya
Localized pricing (Cedi, Shilling). Same operational pain. Same Africa-first infrastructure. First 50 users outside Nigeria.
If it doesn't survive Computer Village, it doesn't ship.
Traction11 / 17
1.4B
Signal Validation
No growth theatre.
Just signal.

Live users. Structured deployments. Architecture that scales.

Infrastructure & SaaS Credits
Auth0 for Startups 100,000 MAU Enterprise
AWS Activate $5,000
Cloudflare for Startups $100,000 Enterprise
Notion AI for Business $3,000
Next-HEI Accelerator
EU-Backed Programme
Backed by the European Institute of Innovation and Technology (EIT), under the EU innovation ecosystem.
Business Model12 / 17
Revenue Architecture
Predictable
revenue.
Expandable
upside.
Core
Subscription per Organisation
Tiered by operational complexity and signal volume. Predictable ARR with high retention — switching costs are structural.
Enterprise
Enterprise Contracts
Compliance-heavy environments with custom audit requirements, dedicated onboarding, and SLA commitments.
Future
Usage-Based AI Layers
As AI integration deepens, usage-based pricing unlocks per-query and per-automation revenue streams on top of base subscription.
Pricing & Economics12b / 20
Profitable by Design
Two-axis
pricing.
50%+ margins
per action.

Every user action is Capacity-gated. We cannot lose money on a single transaction without knowing immediately.

FREE
₦0
500 cap/mo
STARTER
₦20K
5,000 cap/mo
PRO
₦85K
25,000 cap/mo
BUSINESS
₦200K
100K cap/mo
Unit Economics
$96
Monthly infra burn
4 users
Mixed-plan breakeven
50%+
Target margin / action
Capacity = operational currency. Form submission (1 cap). AI response (15 cap). SMS (20 cap). Top-ups never expire. NGN + USD from day one.
Competitive Landscape13 / 17
Positioning
We don't compete
on tasks.
We compete on
operational truth.
Category Players The Gap
Task Management Asana, Monday, ClickUp Tasks without operational truth. No audit. No signal layer.
Documentation Notion, Confluence Static, not signal-driven. No live execution layer.
Chat Slack, Microsoft Teams Conversations disappear. The record is gone.
AI Wrappers Generic GPT tools Expensive, built on chaos. Amplify the noise.
BPM Tools Legacy systems Heavy, inflexible, built for the enterprise of 2005.
TechAssembly Operations first. AI second. Signals over static reporting. Internal + external visibility.
Why We Win14 / 17
Structural Advantages
Not a viral
SaaS bet.
An infrastructure
bet.
01
Economic buyer is clear
COO / Head of Ops — not just a team lead. Budget authority. Urgency. Clear ROI.
02
Problem compounds with scale
Growth amplifies the execution gap. The pain grows with revenue — so does the contract value.
03
AI tailwind creates urgency
AI forces operational discipline before automation. TechAssembly is the prerequisite.
04
Multi-sector applicability
Horizontal infrastructure with vertical depth. Not niche — foundational.
05
Auditability built-in
Who, what, when, why, how — baked into every signal from day one.
The Ask14b / 20
Pre-Seed Round
$200K
SAFE NOTE OR EQUITY

12-14 month runway to 500+ paying workspaces and multi-city traction proof.

Target valuation: $1M – $1.5M
Use of Funds
Salaries (founders + 2 engineers & growth lead) $120,000
Infrastructure + AI COGS $12,000
Legal, compliance, NDPC, DPO $15,000
Sales & onboarding (travel, demos) $20,000
Working capital / contingency $33,000
M17-18
Breakeven
500+
Paying workspaces
3
Countries
The Team15 / 17
Built by operators. Advised by builders.
Founder & Lead Engineer
Samuel Iso
10+ years building fintech, ERP, and operational systems across Africa. Engineering lead in precious metals trading infrastructure. Built with architectural discipline, not trend-chasing.
linkedin.com/in/sam-iso
Product, Operations & Strategic Verticals
Mary Odidi Iso
Leading structured vertical expansion, beginning with real estate and institutional partnerships. Operational depth meets strategic clarity.
linkedin.com/in/mary-odidi-iso
Advisor / Angel Investor
Adewale Yusuf
Founder of AltSchool Africa, TechPoint, and TalentQL. Believed in TechAssembly early. The first bet placed.
Legal / Counsel
George
Legal infrastructure for compliance, governance, and institutional credibility.
Corporate Governance
Kingsley Anoruo
Pennsylvania-based Warehouse Manager and Oil & Gas Executive. Operational credibility at the board level.
Vision16 / 17
Vision
To become the AI-native operational infrastructure that organisations trust to digitise, automate and scale their operations.
Not
Hype.
This is
Infrastructure.
TechAssembly
Let's build the
operational layer
together.

We are raising a $200K pre-seed to accelerate deployment, expand from Lagos to Ghana & Kenya, and reach the 5,000 African organizations that need operational truth most.

RUNWAY
12–14 months
TARGET
500+ workspaces
VALUATION
$1M – $1.5M
Founder
Samuel Iso
sam@techassembly.io linkedin.com/in/sam-iso